Singapore Brand Conference 2011 Gallery

The Singapore Brand Conference 2011 was held at the Suntec Convention Centre on 31 March with the theme “Branding in the New Normal”. This year we were honoured to have Minister of State for Trade & Industry, Mr Lee Yi Shyan, as our Guest of Honour, to give the Opening Address, as well as Mr Inderjit Singh, Deputy Chairman of the Action Community for Entrepreneurship, to deliver the Keynote Address. Other highlights included the release of results from “Corporate Branding Efforts and its Implications on Financial Performance – A Study of SGX-listed Companies” and the launch of a new branding book co-authored by Dr Wilson Chew & Mr Jacky Tai, “10 Rules to Transform Your Business Into a Brand”.

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